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One-third Of S’poreans Made First Online Buy Amid Covid-19 Pandemic: Ballot
Influencers with 1,000 to 10,000 followers who create content material, also referred to as nano-influencers, make up the greatest share of accounts on TikTok and Instagram, based on Statista’s e-commerce database. It’s like getting a advice from a good friend, she stated, helping the customer gain more consumer trust than a brand would. “You want someone whose trust factor is high, especially in relation to more personal or intimate products, such as cosmetics or health,” she mentioned. In Southeast Asia, more than 15 million companies use TikTok to advertise their work to an audience of 325 million monthly customers, the…